A few words on URLs

All you need to do as a content marketer is to put conscious effort towards the pages on your website and build them out with a potential visitor's needs and wants in mind. In fact, a lot of companies make a decent ROI through links that they've purchased on various …

more ...


Ridiculous rules about walled garden sites

Search engines typically prioritize site titles, page titles, blog post titles, and headings. These titles also appear in browser tabs and search results, so it's important to write them so they're friendly to both search bots and human readers. Titles are also critical for improving click through rates as titles …

more ...

Write a keyword-rich introduction about nofollow links

Speaking from experience, I have often seen product manufacturers describe a product from their point of view. Although the early results are impressive, marketers should remember that search engine optimization represents a long-term investment. A verbal or written ad places more emphasis on the copy. I couldn't begin to think …

more ...